Week 11: Online Advertising part 2

Marketing on Social Media for free can be tricky but once you understand how to do it, it becomes kind of like a game.  It's all about posting interesting photos and coming up with captions that will capture your followers. It's always changing and evolving with trends and different interests, so it's almost like each post is an experiment on gauging how well it will do in terms of engagement. I think as long as you have the basics covered: a beautiful photograph, call to action, or sparking curiosity, you have a good basis for free marketing.
Here are a few posts showing for a call of action: